What turns a song into a memorable FIFA World Cup anthem? Is it cultural representation, a catchy global hook, or a chant-friendly chorus that unites millions of fans? Ahead of the 2026 FIFA World Cup, artists who have contributed to past and present tournament songs shared their insights with The Associated Press.

Among them is Colombian superstar Shakira, who is performing the official 2026 World Cup anthem “Dai Dai” alongside Afrobeats artist Burna Boy. Shakira, who previously delivered the iconic 2010 World Cup anthem “Waka Waka (This Time for Africa)”, said a World Cup song must reflect global emotions and connect cultures through music.

She emphasized that such songs need rhythm, energy and a strong sing-along quality. According to her, a successful anthem should make people want to dance, sing together and feel emotionally united, as football itself brings together people from different backgrounds.

Colombian singer J Balvin, who is part of Coca-Cola’s official World Cup 2026 track �" a reworked version of Van Halen’s “Jump” featuring Travis Barker, Amber Mark and Steve Vai �" said modern music demands immediate impact. He noted that listeners’ attention spans are short, making a strong opening and memorable hook essential.

He added that a World Cup anthem should reflect the emotional highs and lows of football matches and match the sport’s intensity.

Canadian-Moroccan artist Nora Fatehi, featured on the official World Cup album with the track “Siir, Siir” alongside Vegedream and DJ Sanjoy, said a good anthem should feel empowering. She said it should evoke a sense of victory, motivation and aspiration the moment it is heard.

Meanwhile, Wyclef Jean, who co-created the 2014 World Cup song “Dar um Jeito (We Will Find a Way)”, said a successful anthem must energize stadiums and carry strong rhythm and melody. He stressed that while global collaboration can help, the key element is cultural energy rather than the number of featured artists.

Jean added that World Cup music should transcend language barriers and focus on unity, resilience and hope, delivering an uplifting message for young people worldwide.

With each edition of the tournament, World Cup anthems continue to evolve, but the common thread remains the same �" music that unites fans across nations through rhythm, emotion and celebration.